Social Media and Facebook Audit

The Social Media Audit ensures that the website is driving sales via social media and maximising revenue from ad spend.

  1. Are FB purchases being tracked correctly?
  2. Is ROAS being tracked correctly?
  3. Is FB driving cheap traffic?
  4. What campaigns represent 80% of revenue?
  5. What is percentage of adds to carts vs purchases?
  6. Is user generated content being used?